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The National Finals of League of Legends Mobile Game Grandly Held in Chongqing Nanping Wanda Plaza
2023.10.23
From October 20 to 22, the National Finals of League of Legends Mobile Game was grandly held in Chongqing Nanping Wanda Plaza. Since August this year, Wanda Plaza, as the officially designated sole commercial center partner of Tencent’s “League of Legends Mobile Game National League”, has introduced top e-sports IP on a large scale for the first time, and held a total of 65 matches in 35 Wanda Plazas in 30 provinces across the country, including the auditions, provincial matches, regional matches and the grand finals. Through the “e-sports plus culture and tourism” marketing strategy, the event successfully formed the differentiation advantage of Wanda Plaza.